#WeeklyDigest [W04Y21]

For 27 years, the Annual CRMC (Customer Relationship Management Conference) has maintained its reputation as the premier Retail Marketing & CRM event of the year. CRMC gathers retail marketers specializing in retail CRM, database marketing, loyalty marketing, mobile, and social. Key tenants include a focus on real-world solutions and networking.



How to fuel your business growth? Smart tips for goal-oriented entrepreneurs.



78% of U.S. consumers have switched stores, brands, or the way they shop due to the pandemic. Only businesses that focus on building loyalty during the coming months will be able to both keep current customers from switching and turn one-time shoppers into regular customers.



The global study of 5,000 consumers focused on brand interactions and expectations. In this report, you'll find actionable tips and key opportunities for marketers to support consumers by better anticipating and serving their changing needs.



The difference between helping and selling is just two letters... If you're wondering how to make your products seem more exciting online, you're asking the wrong question. Jay Baer's "Youtility" offers a new approach that cuts through the clut­ter: marketing that is truly, inherently useful. If you sell something, you make a customer today, but you create a customer for life if you genuinely help someone.



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