The power of data

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Read stories related to how data can change your business and why you should invest in understanding it better.

The World of Data - What Exactly Does Laurens Coster Do?

We're here to make things happen, whether it's marketing, analysis, reports, or bringing new strategies and changes to organizations.

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What Homer Simpson Can Teach You About Loyalty Data Analytics

I want to take you on a short journey with three heroes who will help you spot common mistakes when analyzing loyalty data or practically any data on the market.

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Data for those who are not yet data-fluent.

Lost in the data language? This is your intro!

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8 Best Practices for Customer Loyalty Programs

A well-managed loyalty program is an entire ecosystem of complex activities, knowledge, and experience. This article will show you eight best practices to help you attract and keep loyal customers.

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What is the difference between CDP and Marketing Automation. And why you need both.

Marketing automation and CDPs are complementary tools that help businesses manage complex marketing strategies

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Why Your Business Should Outsource Analytics

Outsourcing data analytics

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The power of data

The World of Data - What Exactly Does Laurens Coster Do?

What Homer Simpson Can Teach You About Loyalty Data Analytics

Data for those who are not yet data-fluent.

8 Best Practices for Customer Loyalty Programs

What is the difference between CDP and Marketing Automation. And why you need both.

Why Your Business Should Outsource Analytics

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